Why Is Social Media Marketing A Good Investment?
Take More Market Share
There is a good chance your competitors in the area are running social ad campaigns. Fight back on the front lines and run ads to a targeted demographic. If your competitors are not running ads looks like you’ll be stealing most the market share now.
Build Your Brand
Building your presence on social media is the secret to success in today’s digital age. Your clients and customers spend an average of 2 hours a day on these platforms. Don’t you think that’s where you should be?
More Affordable Than Traditional
We see an average of less than $1 Per Click. We also see an average of around $3 – $9 Per 1,000 views on social ads. This is cheaper than almost any form of marketing and its also targeted to who you want. Not to mention you can remarket to them later as well.
Remarket To Your Audience
When you run social media ad campaigns you aren’t just running an ad. You are creating an audience. Create follow up ads and install a Facebook Pixel on your website to maximize ad efficiency and track return visitors.
Have some peace of mind when spending marketing dollars…here’s why
We brainstorm and put our selves in the consumer’s shoes. Who are these people? Why are they relevant to your business? Where do they spend the most time? We ask these questions and target exactly who you need. We work WITH you in discovering your target demographic.
Through our experience in working with many different businesses in many different industries, we’ve discovered what works for some may not work for others. We keep this in mind while building your ads and do industry research for you so the ads we build deliver a satisfying and well-deserved ROI on your dollar.
We have the ability to install a “Facebook Pixel” on your website or landing page. This gives us the option to create a custom audience and remarket to those that have shown an interest in your service or product but may not have following through to a conversation at that time. Gotta catch em all!
Have an E-mail List?
Keystone can actually sync your existing E-mail list in Facebook’s Database. Basically you can now run Facebook and Instagram ads to all the people you have in your e-mail list. This creates new opportunities to client retention and generating sales using your existing clientele.
Call To Actions
Delivering value in ads can help deliver the highest conversion possible. We work with you to discover what deals and offers we can deliver in your ad campaigns and combine that with a strategically placed call to actions. This creates a lethal CTR which gives you more cheese on top every month.
We will create multiple ad sets to track and discover what’s working. When we find a more lucrative avenue we turn off ads that are underperforming and nourish the high performing ads with more ad budget to keep your ROI as high as possible. In social media advertising, less is usually more.
Instagram...1 Billion Monthly Active Users
Instagram has more than 3 times the monthly active users of Twitter and now trialing behind WhatsApp and Facebook messenger. When marketing to teens and young adults Instagram is your jam.
- 72% of Instagram Users Claim They Purchased A Product They Saw On The App 72% 72%
- 71% Of Americans Aged 18 – 24 Use Instagram 71% 71%
- An Estimated 71% of U.S. Businesses Use Instagram 71% 71%
- Over 60% Of Users Login Daily 60% 60%
- 38% Of Instagram Users Login Multiple Times Per Day 38% 38%
Facebook...2.4 Billion Monthly Active Users
Not quite sold yet as to why Social Media can change your business and bring you a killer ROI in digital marketing? Read the stats below to understand more about how Facebook has changed the world.
- 88% Of Facebook Users Access It On Mobile 88% 88%
- 78% Of American Consumers have Discovered Products To Buy On Facebook 78% 78%
- 74% Of Users Visit Facebook Daily 74% 74%
- 68% Of Americans Use Facebook 68% 68%
- American Facebook Users Aged 65+ Has Doubled To 41% 41% 41%